Video Deliverable:
CLIENT | PROJECT:
The Hour Glass | Cadel Evans Cocktail Event
SCOPE OF SERVICES:
Videography, Photography
LOCATION:
Melbourne, Victoria
Who is The Hour Glass?
The Hour Glass is a prestigious international retailer of luxury watches, established in 1979. Known for its wide range of high-end timepieces, The Hour Glass caters to collectors and enthusiasts alike, offering products from over 50 of the world’s most renowned watch brands. The company is committed to enhancing watch culture and delivering exceptional customer service across its network of boutiques located in nine key cities across the Asia-Pacific region.
Why Did The Hour Glass Reach Out To Bleo?
The Hour Glass reached out to us at Bleo to help capture the essence of their Cadel Evans Cocktail Event in Melbourne, hosted in partnership with the prestigious watch brand Tudor. After speaking with Nakita Podreka, it was clear this project was about more than just documenting an evening, it was about showcasing the luxury, attention to detail, and elevated experience that define both The Hour Glass and Tudor. With the success of our previous work for The Hour Glass Sydney in mind, they trusted us to bring the same level of storytelling and production quality to this special event, ensuring every moment was captured with style and substance.
Deliverables
• 1 x 60 Second Showcase/Showreel Video
• 1 x 30 Second Reel Video
Project Outcome:
The Cadel Evans Cocktail Event for The Hour Glass was a refined and discreet production that required sensitivity to both the luxury environment and the high-profile guest list. Held in Melbourne and hosted in collaboration with Tudor, the event celebrated the intersection of prestige and performance. Our team operated seamlessly within the brand’s expectations, adhering to dress code and working with care to capture the experience without disruption. The final video successfully highlighted the elegance and energy of the evening, and the client was extremely pleased with the result, returning shortly after to commission additional video work.
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