With the beginning of the new financial year just around the corner, many businesses will be considering budget allocations and spending for the coming year.
Over the last few years, some of the most famous ‘Big Tech’ companies (i.e. Facebook and Google) have earnt more profit than the total GDP
Facebook has been leaning into e-commerce for years, with its Marketplace offering, your own ‘business pages’ and of course, Facebook ads. Often, this marketing would
As a writer in a Digital Media Agency, I often find myself in conversation with business owners who have just asked me what I do
When it comes to being seen and heard, it pays to know exactly where you need to be visible. Your digital marketing efforts should be
Unless you live entirely off-grid, you have almost certainly interacted with a Chatbot before, and we’re not talking about your inlaws (that’s a chatterbox). You
It’s no secret that social media is king, and with every year that passes, your target client is increasingly exposed to social media marketing (good
There has been a lot of buzz around Live Streaming in recent years, and no more so than in 2020. The meteoric rise in both
There is no doubt that the world has fallen in love with Video Live Streaming. Or perhaps we should say “fallen in love again”. Last
In the ever-evolving world of digital marketing, social media and the gig economy, you often hear about a business’s ‘online presence’ and ‘brand’ in the
Recently, I watched a documentary currently trending on Netflix – My Octopus Teacher. It features filmmaker Craig Foster capturing a year he spent with a
It can be overwhelming when you decide to begin your ‘digital marketing journey’ (or even to upgrade your existing strategy). Digital marketing has far outpaced
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