1300 174 007

Facebook & Meta ads agency, Melbourne. Built by the people who make the creative.

On Meta, the creative is the targeting. Hand your ads to a media buyer who has never held a camera and you get campaigns that technically run and never quite land. Here, the people making your ad are the people running it.

94% increase in sales in 3 months · In-house production: the ad you approve is the ad we shot · No lock-in contracts

Book your free 30-minute Meta ads review

A written growth plan to keep, whether or not you work with us. We only take on accounts we are confident we can grow, so spots are limited.

Prefer to talk now? Call 1300 174 007, Monday to Friday.

Trusted by more than 200 brands, from Porsche, L'Oréal, Hilton, BMW and the NRL to growth-focused Australian businesses.

Porsche BMW Hilton L'Oréal NRL Multiplex Intercontinental Sheraton Grand Mirage The Langham Dreamworld John Holland Caterpillar Griffith University QUT Ray White Make-A-Wish Agri Labour Alroe Atco Attwood Marshall Aussie Bam Bam Beacon Lighting BOS Property Burgerd Conquest Dorsett Gennari Group Geyer Valmont Gurner Harris Hollow Coves Homecorp Infinity Knight Frank Kollosche LMCT+ McNab Morris Property Group Mortgage Choice Mosaic Pembroke Queensland Government RE/MAX Robert Kiyosaki Robina Town Centre Sheppard Sticky Fingers THEE Group The Loose Moose The Mentor Turmeric Australia Walker Corporation YOT Club
Melbourne

Creative made in-house, for Melbourne audiences.

Bleo's Melbourne studio is on Collins Street, and our in-house video team films for brands across Melbourne. The creative for your Facebook and Instagram ads is produced by the same team that runs them. On Meta the creative is the targeting, so nothing gets lost between the shoot and the campaign.

We work with businesses across the Melbourne CBD and the inner city, Melbourne's suburbs and regional Victoria.

Get my free Meta ads review(03) 9967 0193
The studio
Level 3/257 Collins St
Melbourne, VIC 3000
(03) 9967 0193
Where we work
Melbourne CBD and the inner city
Melbourne's suburbs and regional Victoria
What you get

An account built around your real funnel, with creative made to fit it.

Paid social only works when strategy, targeting, creative and optimisation are all pulling the same way. Our Meta team runs everything from cold prospecting and retargeting to Advantage+ and catalogue campaigns, and sits next to the people who shoot the ads.

  1. Account structure rebuilt around your real funnel: cold, warm and retargeting, each with its own job and its own creative.
  2. Creative produced in-house, in the formats each placement needs: feed, Stories, Reels, catalogue.
  3. Pixel and Conversions API checked and fixed before a dollar goes out, so the algorithm learns from real sales and enquiries, not guesses.
  4. A senior strategist on your account, the same one every month, who you can ring.
A Meta ad for a premium headphone brand across Facebook and Instagram, with a new enquiry arriving
The ad you approve is the ad we shot, in the ratio each placement needs.
Why creative first

The algorithm finds your buyers. It cannot make a dull ad interesting.

Meta rewards accounts that keep feeding it fresh angles and stalls the ones running the same three ads for six months. When the people making the creative are the people reading the results, the next angle arrives before the account goes quiet.

The creative

You do not need to supply it. Three ways to get it made.

Most agencies run your ads and expect you to hand over the photos and videos. When performance drops you are told you need fresh creative, and you are back to finding a videographer who has no idea what the ads are meant to do. We handle it either way.

  1. You supply the assets. Plenty of clients arrive with a library worth running. We edit, cut and adapt it into the ratios each placement needs, and tell you honestly what is working and what is holding the account back.
  2. We build it from stock and AI. Where a full shoot is not in the budget, we produce ads from licensed footage and imagery, shaped with AI into something that belongs to your brand rather than a template. The most cost-effective route, and it gets accounts moving.
  3. We shoot it properly. Our in-house production team quotes the shoot separately, and you get video and photography made specifically for the ads, by the same people running them. This is the route that performs best, and the one we recommend when the numbers justify it.
Instagram and Facebook ads on two phones: a sneaker catalogue ad and a service enquiry
Catalogue ads for stores, lead campaigns for service businesses. Different goals, different builds.
Who it is for

Whether you sell online or win clients on the phone.

Service businesses

Volume of enquiries is not the goal, quality is. We build Meta lead campaigns that reach the decision-makers in your market and track every lead back to the ad that produced it, so you know your cost per lead and which leads became work.

Online stores

Every dollar on Instagram, Facebook feed and catalogue ads has to come back with a return. We run advertising engineered to bring down cost per purchase and lift average order value, and our e-commerce clients regularly see double or triple-digit revenue growth inside the first ninety days.

Results

Growth is not just reach.

It's stronger perception, better alignment, and marketing that drives measurable business outcomes. Three clients, in their numbers and their own words.

94%
Luxpanels

More sales in the first three months. Meta and Google campaigns for a luxury wall panel business, with the creative made in-house to match.

Great communication, effective marketing strategies and education. An awesome team of friendly staff who work proactively to support their clients.Holly, Luxpanels
4.5x
P&R Styling

Return on ad spend after five months, for a business that had never run paid advertising before.

We've seen our business grow astronomically with their marketing strategies and campaigns. We highly recommend them.Carmelle Boyce, P&R Styling
277%
The Waterproofing Shop

Revenue growth in under twelve months. Meta and Google advertising for an online waterproofing range, built around the products that actually made money.

Luke and Alanah have been fantastic. They've fixed issues from other agencies and delivered great sales. The phones haven't stopped ringing.James Gilto, The Waterproofing Shop

Figures come from each client's own reporting. Ask us for the full case studies, including the ones that took longer.

What to expect

Meta moves faster than search. Faster does not mean instant.

Every new campaign goes through Meta's learning phase, where the algorithm works out who responds, and results swing in both directions while it does. Here is how the first two months usually run.

Two things speed it up or slow it down. Budget, because a bigger daily spend moves through learning faster. And creative volume, because Meta rewards accounts that keep feeding it fresh angles. If something is not working in week three, we tell you in week three.

  1. Week one. Ads go live and start delivering. Impressions, clicks and usually the first enquiries or sales. Do not read too much into any of it yet.
  2. Weeks two to four. The account comes out of learning and the numbers start meaning something. We can tell you which audiences are worth the budget, which creative is doing the work, and where the account was leaking before we touched it. Most of the structural gains land here.
  3. Weeks six to eight. Cost per lead or cost per purchase settles into a range you can plan against. By now we have tested enough creative to know what your buyers respond to, and we are scaling what works rather than guessing.
Campaign dashboards and lead follow-up screens on a laptop and two phones
Real-time optimisation shifts budget toward what is working. Reporting shows leads, cost per lead and revenue, not reach.
Reporting

You will always know exactly what your marketing is returning.

Plain-English reporting every month. For service businesses: leads generated, cost per lead and lead quality. For online stores: return on ad spend, cost per purchase and revenue attributed to the campaigns. You own the ad account, the Pixel and every byte of the data.

An extension of your team

A senior strategist on your account. The same one every month.

LukeBlakeSerenaTristanLeonie

Not a junior learning on your budget, and not a rotating team. One strategist who knows your business, a named account manager, and straight answers all the way through.

Where AI does the work

Meta's algorithm finds the people. People decide what it shows them.

What the machine does

  • Advantage+ audiences and placements find buyers we would never have targeted by hand
  • Creative variants are built, tested and scaled at volume, with the losers cut quickly
  • Budget pacing and bidding adjust through the day
  • Reporting is assembled continuously, so the numbers are always current

What a person does

  • Sets the strategy: who the campaign is for and what it has to achieve
  • Directs the creative, shoots it in-house and decides what is on-brand enough to run
  • Judges whether a result is a win or a fluke, and what to do next month
  • Owns the relationship: a named strategist you can ring

AI raises the quality of what you get for the money. It has not replaced a single person here, and it will not replace the one who answers your call.

Questions

Before you choose a Meta ads agency.

How much does Meta ads management cost in Australia?
There is no one-size-fits-all price. Management is built around your goals, your industry and how much creative needs producing, and we run accounts for ambitious startups through to established brands with substantial monthly media budgets. The free review gives you a realistic picture of what your budget can do in your market and what return to expect from it.
Is there a lock-in contract?
No. The results are the reason to stay. Paid social does compound over time, so there are discounts for clients who commit to longer agreements, but the choice is always yours.
What is the difference between Meta ads and Google Ads?
Google reaches people who are searching for what you sell right now. Facebook and Instagram reach people based on who they are and what they care about. Google captures intent; Meta builds awareness, retargets visitors and creates demand. For most businesses the two work best together, and we usually recommend running both.
Do I need to supply the creative?
No. You can supply assets and we adapt them, we can build creative from licensed stock and AI where a shoot is not in the budget, or our production team can shoot it properly, quoted separately. The three routes are set out above. Whichever you choose, we keep fresh angles going into the account so the winners have a chance to show up.
Who actually runs my account?
A senior strategist. Not a junior learning on your budget. You get the same person every month, plus a named account manager you can call directly rather than a support queue.
Do you manage Meta ads for businesses in Melbourne?
Yes. Bleo manages Facebook and Instagram advertising for businesses across Melbourne and Victoria, our Melbourne studio is on Collins Street, and our production team films for brands across Melbourne. Whether you are a local service business targeting one suburb or a store selling nationally, campaigns are built around the places and people you actually want to reach.
Can you run Meta ads and Google Ads at the same time?
Yes, and for most businesses we recommend it. Google captures the people actively searching while Meta builds the brand, retargets website visitors and reaches new audiences. Many of our best-performing clients run both and see the channels compound.
I have wasted money on agencies before. How is this different?
We hear it constantly, and it is fair. Most agencies overpromise because they are selling retainers. Here there is no lock-in, you own all of your accounts and data, the reporting is transparent and a real person runs your account. We also turn down accounts we do not think we can grow. If we do not believe we can get you a strong return, we will say so in the review.
How do I get started?
Book the free review above. We look at what you are running now, find the biggest opportunities across Facebook and Instagram, and give you a clear, practical plan with no obligation. We keep client numbers manageable so every account gets proper attention, which is why spots are limited.

Make the creative do the targeting.

Book the free Meta ads review 1300 174 007 info@bleocorp.com.au Monday to Friday. A specialist comes back to you the same day.